- The "Colors" of Success
What style do you communicate in?
GREEN Signals
When communicating in this style, the person is logical, sequential and detail orientated. They tend to communicate literally and factually. They often understate emotions and appear reserved. They like advanced materials and accurate, thorough presentations. They need time to process information and are the slowest of all styles to make decisions.
BROWN Signals
When communicating in this style, the person is direct and brief. They focus on task and results. They are assertive and often speak in commands. They tend to want "yes" or "no," black or white answers. They don’t want a lot of detail. They want to stay on point and discuss the "bottom line." They often do more than one thing at once and will appear impatient if things are moving too slowly. They like structured presentations.
BLUE Signals
When communicating in this style, the person often asks how others will be affected and whether they are being included in the decision-making process. They like to chat and form a personal connection before getting on task or discussing the business at hand. They tend to clam up if they sense hostility or rudeness from others. They like people-orientated presentations.
RED Signals
When communicating in this style, the person is often flamboyant, dramatic and energetic. They frequently tell jokes or stories. They like testimonials and creative examples. They tend to over-generalize for effect. They are bored by sequential, highly technical presentations. They often stray from the point of the meeting and are non-sequential presenters. They like humor, creative ideas, options and upbeat, fast-paced presentations.
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